As creative professionals, we often get caught up in the act of making—perfecting our craft, refining our skills, and delivering great work. But in the process, we sometimes forget to verbalize the value we bring to the world.
I’ve come to believe that sharing our knowledge isn’t just an optional extra—it’s essential. It helps build trust, grows opportunities, and, more importantly, reassures the next generation that a career in CGI (or any creative field) isn’t just possible, but achievable.
So, as a reminder to myself—and maybe to you too—here’s why I create content and why I think every artist should consider doing the same.
Why I Create Content (And Why You Should Too)
- I want to become a thought leader in CGI—a Key Person of Influence, as Daniel Priestley puts it.
- As an extension of that, I can attract more clients and sell tutorials and tools.
- I want to contribute meaningfully to the CGI community by sharing tested workflows and new tools.
- For fun! But only if it remains sustainable in terms of energy and time.
Who My Content Is For
- Artists who are bridging the gap between graduation and professional experience.
The Impact I Want My Content to Have
- I want it to make my audience happy—because good education and inspiration should be enjoyable.
- I want it to grow my reach (views, likes, subscribers) so I can leverage that influence for bigger opportunities.
- I want it to inspire more artists to share their process and talk about the value of their work.
How I Hope My Audience Feels After Watching My Content
- Inspired—excited about what’s possible in CGI.
- Motivated—ready to take action and improve their skills.
- Comforted—knowing there’s a clear process and that a CGI career is achievable.
The Kind of Content I Want to Create
- Like Entagma, but a lot less advanced and more approachable.
- Like Blender Guru, but for Maya.
What I Hope to Get Out of Creating Content
- Less fatigue—I want it to energize me, not drain me.
- A sense of purpose—knowing my time is spent on something that has real impact and value.
A Call to Fellow Artists
If you’re a creative practitioner, I encourage you to share what you know. It doesn’t have to be perfect, polished, or groundbreaking—it just has to be yours. Your perspective, your insights, and your experiences matter.
By putting our thoughts into words, we not only clarify our own value, but we also help others see what’s possible. And in a world that often undervalues creative work, that kind of visibility is something we all need more of.
